Client & Problem
PPC (Pay Per Click) - Facebook Ads și Google Ads - Case Study
Industry: HEALTH & MEDICAL
- We started working with DentalClinica to promote their services through paid online marketing (PPC). Up until that point, the clinic had not promoted its services through paid traffic.
- The main objective was to attract a larger number of clients compared to the methods they had used before for three of their services: orthodontics, dental emergencies, and implantology.
- The images initially used in the ads were not approved as they were considered non-compliant.
- Limited budgets prevented the ads from moving beyond the learning phase.
- There was a lack of important information about the type of audience and what they were looking for.